When you are an early-stage startup founder you are required to wear many hats. One that can often be the most challenging is leading
When you are an early-stage startup founder you are required to wear many hats. One that can often be the most challenging is leading sales, as many soon realize just because you know your product better than anyone doesn’t mean you know how to sell it. From the right messaging to the right strategy and process, it is important to create a strong sales foundation that is executable when founder-led and also scales as you build a sales team.
If you are a founder launching and growing a B2B tech company, and selling to mid-market or enterprise accounts, this is a not-to-be-missed session from a seasoned, successful entrepreneur that will help you build an understanding of the key components of a powerful sales playbook.